Why Rheology is Relevant and Accessible: Dispelling 5 Myths About Rheology

Will your paint stick to the wall or drip off? Does your low-fat cream cheese have the same texture as a full-fat version? How will new ingredients affect your formulation’s texture and application, especially as environmental conditions change? Rheology offers invaluable insights that help researchers, developers, and engineers across numerous industries optimize their products for performance and customer satisfaction.

The Science of Sandcastles

Summer’s blue skies and warm temperatures beckon us to the beach. After all, summer is synonymous with fun in the sun, surf, and sand. And what is a day in the sand without building a sandcastle? While rising tides can be every sandcastle builder’s enemy, the ocean is also their greatest ally. That’s because damp sand sticks together, allowing sandcastle magic. Dry, powdery sand may feel nice but it’s no friend of castle building and a large part of that is down to cohesion. Quick tests of moist and dry sand showed a 10x difference in cohesion!